Daisy Jones & the Six meets Waiting for Guffman in this kaleidoscopic retrospective of an out-of-work mother of two who accidentally starts a cult. Jillian spends her days doing laundry, keeping her wily children from injuring each other, and cleaning a perpetually messy kitchen.

Once a respected and eloquent poetry professor, she is now at home full-time raising two children under 5 and her poetry collections are employed as booster seats. When Jillian’s toddler captures a video of her rage-screaming mantras during an at-home workout video and her media-savvy cousin, Neko, makes it into a mock promo video for a wellness retreat and posts to Insta as a joke, it takes off. Apparently everyone is a little angry.

Soon, other stay-at-home moms with careers-on-hold start moving onto Jillian’s property. Surprised by the strangers, but desperate for community, Jillian and Neko study up on running a cult, -er, - commune while pretending to be the gurus everyone thinks that they are. When an outsider threatens to expose Jillian for who she really is, will the grand experiment collapse, or will Jillian become the person she was always meant to be?

Woven from interviews of various commune members as well as Jillian and Neko, this entirely female tale unfolds in comedic snippets, multi-perspective shared memories, and recounts of the disconcertingly smart shenanigans of the commune’s precocious children. #notacult is an unexpectedly poignant portrait of a woman in crisis on a comedic journey to reinvent herself as well as a heartwarming tale of the bizarre lengths women will go to in order to save each other.

Seeking Development.