Welcome all to the Church of Big Beauty! We have gathered here today to celebrate the Ascension. Today Maxi, our supreme leader, will sacrifice herself for our collective cosmetic sins. Join her, along with Kathy, the top selling Mary Kay consultant in all of North America and Barbara, the advertising executive that brought you Dove’s Campaign for Real Beauty, in song and prayer as we prepare for her holy transformation. What will happen when Maxi ascends to heaven and meets the God Maybelline? Will she fulfill her holy purpose, or is her mission just beginning?